gTLD Strategy

Me First

FairWinds Partners —  January 4, 2013 Launching a new brand can be tricky, whether you’re a new enterprise making your move onto the global stage or an established ...
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Holiday Cheer, FairWinds Style

FairWinds Partners —  December 20, 2012 As a special holiday treat, FairWinds is releasing the next three videos in its new gTLD series. Today’s videos feature FairWinds’ Engagement ...
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And On to the Abstentions

FairWinds Partners —  December 18, 2012 The fact that 1,766 new gTLD applications participated in ICANN’s Prioritization Draw held yesterday is interesting for two reasons: first, because such ...
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New gTLD Prioritization Draw Underway

FairWinds Partners —  December 17, 2012 The Prioritization Draw for new gTLDs is now well underway. Despite a bit of a rough start with the live stream of ...
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What You Need to Know about the Prioritization Draw, Plus a New gTLD Video Series from FairWinds

FairWinds Partners —  December 12, 2012 Today kicks off the sale of tickets for ICANN’s Prioritization Draw in Los Angeles, California. The sale will continue until the morning ...
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New Research to Shape Your New gTLD Plans

FairWinds Partners —  December 10, 2012 New gTLDs are on track to begin delegating into the Root Zone as soon as the second quarter of next year. With ...
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Trouble Abroad

FairWinds Partners —  December 5, 2012 It can be a scary world out there in cyberspace, even for big companies with ample resources. Just ask the likes of ...
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As the GAC’s World Turns

FairWinds Partners —  December 3, 2012 As we mentioned in our last post, GAC Early Warnings came out late last Tuesday night. In total, 39 GAC member countries ...
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GAC Early Warnings Issued

FairWinds Partners —  November 21, 2012 As promised, ICANN’s Governmental Advisory Committee (GAC) filed its Early Warnings on individual applications for new gTLDs on November 20.  The 242 ...
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Lessons from an Unlikely Place

FairWinds Partners —  November 15, 2012 We largely focus on brand owners here on the gTLD Strategy blog – how brand owners will be affected by new gTLDs, ...
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The Most Wonderful Time of the Year

FairWinds Partners —  November 13, 2012 UPDATE: ICANN has just posted the presentation for today’s webinar. In those slides, ICANN states that the Prioritization Drawing will take place ...
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Hurricane.Sandy: What Hurricane Preparations Can Teach Us about New gTLDs

FairWinds Partners —  October 29, 2012 If you’re anywhere near the East Coast of the U.S. like we are at FairWinds, then you’re likely in the throes of ...
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