Author name: fairwindsp

You Can’t Kiss a Frog and Expect a Prince(.com)

Steve Levy ⬥ 15 December I recently read through an interesting domain name dispute that highlights some important issues concerning appropriate use of the Uniform Domain Name Dispute Resolution Policy (UDRP). The UDRP was adopted by the Internet Corporation for Assigned Names and Numbers (ICANN) in 1999 as a means of addressing and resolving the […]

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#Hashing it Out

Phil Lodico ⬥ 14 December You’ve heard of brands buying their competitors’ brand names as keywords in Google’s AdWords program.  According to a recent TechCrunch article, the practice has spread to Twitter’s Promoted Tweets feature: HP has “bought” Apple’s hash tag.  In other words, HP has paid to have its promoted tweets appear when users

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All I Want for Christmas is Organic Traffic

Josh Bourne ⬥ 21 December Just four more days until Christmas.  People are finishing up their shopping, wrapping gifts and, apparently, looking for Christmas online. According to Compete, traffic to the domain name Christmas.com increased by over 243 percent in November.  There is no real content on Christmas.com, just a bunch of pay-per-click advertisements.  The

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Happy Halloween

Samantha Demetriou ⬥ 29 October Here at the FairWinds office, we decided that instead of dressing up in Halloween costumes for work today, it would be even funnier if we all showed up dressed like Josh Bourne. From all of us at FairWinds, Happy Hallo— oh hold on, we just got an email. HAPPY HALLOWEEN! 

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Like It or Not

Samantha Demetriou ⬥ 25 October Last week, Facebook and Bingannounced a new facet to their partnership (if you use Facebook’s search bar, you’ll notice that the results page displays a section of “Web Results” presented by Bing).  For Facebook users, Bing will now incorporate information from Facebook into its search results.   Here’s how it

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